Monday, July 20, 2009

Open Houses in Athens Georgia; Where to Spend that Advertising Dollar

Trulia, “the best place to start a real estate search,” released results from a recent survey in which home buyers said they were two times as likely to use the Web rather than print media to find open houses. 62 percent of home buyers stated their preference in using the Web to find open houses as compared to 53 percent who preferred their Realtor, and 31 percent who use newspapers (print media) to find open houses.


“The real estate section of the weekend newspaper is no longer the go-to resource for open houses,” said Sami Inkinen, co-founder and COO of Trulia. “Home buyers are increasingly going online to not only search for the most up to date listings but also to obtain rich information about the neighborhood, schools, and local shops. The print newspaper can’t offer that type of experience.”

Just one more reason why if you are not online and getting the right amount of Web exposure on your home for sale, you may be SOL come the time school starts back and the selling season has passed!

If you are a buyer in our market, these are probably the best buying conditions in 30 years! If you would like to search the Athens MLS with MapTracks please take a look at listings in our “Classic City” today! On this web MLS search solution you can search every listing on the Georgia MLS for the Greater Athens area or in your Georgia town!

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